Farmkart Inducted In 2018 Top 50 Global Innovative Startups By Google Startup Grind

Anisha Dhiman

‘Incredibly talented’ Farmkart inducted in 2018 Top 50 global innovative startups by Startup Grind, powered by Google for Entrepreneurs

INDORE, INDIA – This is a moment of a lifetime. Not just for Farmkart, an Indore-based agritech innovation company, but also for the country, as the spotlight will now be on the much-deserved, much-disregarded, Indian agricultural sector. Representing an exclusive class of pre-seed and seed-stage companies, Farmkart was chosen from a pool of more than 7,000 startups from across 130 countries.

(Pulled out quote box, depending on the design) On February 9, 2018, Startup Grind, the largest independent startup community, announced the induction of 50 Companies into the 2018 Global Class of Startups Program. Recognizing “rising entrepreneurial stars around the world”, the program provides priceless access to mentors, investors, and other resources within Startup Grind’s expansive network.

The chosen ones also get access to the company’s global audience through media and onsite interaction at the annual Startup Grind Global Event, which was hosted in Redwood City, California from Feb 12 to 14, 2018.

In describing why these startups were selected and what the program is intended to achieve, Derek Andersen, Founder, and CEO of Startup Grind explained, “Our global class of 2018 startups has incredible talent, potential, disruptive technology, and opportunistic markets. In working with them, our goal is to help get them to that next level of innovation, strategic intent, and growth. We are providing ‘next step’ education, exposure to the exhibition, and world class-speakers plus access to the mentors and resources that can be gained through our network.”

Farmkart received resounding support at the Global Conference, where Tesla’s co-founder Marc Tarpenning set the stage by declaring that the agriculture industry is going to be the next, big sector to look out for in terms of groundbreaking innovation.

From humble beginnings to global achievements

Headquartered in Indore and based in Toronto, Farmkart is a dynamic group of visionaries, design thinkers, and tech experts bringing a paradigm shift in the South Asian farming community and inspiring everyone to create the next impact. Farmkart is leading the wave in agricultural evolution by becoming the one-stop solution for all the farming needs.

Born in an Agrarian family, Atul Patidar, CEO, and founder witnessed up and close the many hardships a farmer faces. “From irrigation, electricity, transporting materials using bullock carts to harsh manual labor, a farmer never receives in full what’s due to him,” says Atul, who has previously designed more than 15 products for Fortune-500 companies at one of the top consulting firms in Toronto, Canada. But he always dreamt of making a difference in his hometown, Indore. And that’s how Farmkart was born. “Being a technologist, I always used to think about how I could use technology to solve agriculture-related problems. When I started researching, I realized that big corporations in India don’t want to venture into the agriculture industry because of its volatile nature. That’s when I decided to challenge myself and take on responsibility. Agriculture is a huge market with an equally huge risk, but it still presents a huge opportunity to excel in too.”

South Asian farming markets are plagued with many inefficiencies — the huge geographical area with varying climatic conditions has resulted in the evolution of various farming practices across regions. However, the prevailing unstructured markets fail to accommodate personalized farming needs unique to each region and cause supply and demand fluctuations.

At Farmkart, we believe in holistic solutions and strive to build a sustainable farming ecosystem that enables higher yields. We are focusing on fundamental changes that will result in enhanced value-chain backed by the robust digital marketplace. Furthermore, we aim to be a catalyst in the agricultural revolution by providing:

  1. Quality and comprehensive insights
  2. Affordable and accessible products
  3. Next-day delivery to the farmer’s doorstep

Change is inevitable, but one that the Indian agricultural industry is in dire need of. And it’s this change that Farmkart aims to drive and disrupt the South Asian farming industry with, one with which they aspire to create the next impact.

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